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The 9 Things Your Real Estate Agent Does for You When Listing Your Home

April 29, 2018 by Jimmy

    Thing #2

Customize selling strategy based on needs.  Timetable, market analysis, and financial needs are all part of determining the perfect selling strategy.


Your real estate agent has vast resources at their disposal.  Real estate agents are, essentially, proxy marketing agencies.  Price location and product are what will get your home from listed to sold, and your real estate agent is the conduit to pool all those things to together into a strategic marketing plan.  The Louisville real estate market has many nuances, needing different points of leverage for exposing your property to as many would be buyers as possible. Your real estate agent will start your marketing plan by pricing your home in alignment with the current market.  I will be blunt here and say, just because you think your home is worth a certain price does not mean it is.

Real estate agents have extensive knowledge, and should be well trained to price your home so it will be sold in a reasonable amount of time and will appraise for the particular price.  Your real estate agent will talk with you about timeline: Can we wait for a higher offer or should we under price to get it under contract soon? These are conversations your realtor will have with you.

Your financial needs will also come into play.  Your marketing strategy should always start with professional pictures and an insightful write up. Our real estate agents here at The Jewell Smith Group will create a listing on the Greater Louisville Association of Realtors (GLAR).  This will put your listing in front of every agent in GLAR. Your real estate agent will be able to market your property in the three main online resources; Zillow, Trulia and REALTOR.COM. Your agent will reverse prospect targeting buyers who have set up searches with criteria, matching your home, and also spend ample time and resources in social media marketing and website engagement with your listings.  Your realtor will work through their professional network repeatedly keeping your listing at the forefront of their allied contacts. All these things work in concert to expose your house to potential buyers in Louisville.

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Filed Under: Buying a house, Louisville Real Estate, Real Estate Agents, Realtor

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My husband and I highly recommend Jennifer and Jimmy Smith, The Jewell Smith Group! They have been a blessing from God, truly. We could call on them at any time, and they would happily answer any questions or concerns that we may have had. They helped us find the perfect New Construction for our family! We can’t thank you guys enough!!! You all will be our lifelong Realtors!!!

Gabrielle Robertson
 

Very helpful and very quick responses! Our house sold in pretty much less than a day! Also, they are great with looking for a house and always willing to meet up!

Molly Laws Mershon
 

You'll find professional, caring individuals here that want to listen to what you want to achieve then define what is possible in today's market. Great people to deal and very detailed oriented who will guide you in buy / sell your home. Make sure you consult with Jennifer and Jimmy when you feel it is time to buy / sell.

Nick Ellis
 

Great team to work with! They have helped us buy and sell land and houses over the last 7 years! We have referred multiple friends! Love them!

Lindsey Shapuras-Graves
 

Jimmy did such a great job finding my daughter a great starter home! Such an easy experience

Sondra Apanewicz
 

So this just happened! This week I sold my very first house and purchased my new home. It was a long processed but God is more than faithful and surpasses my wildest thoughts and dreams. I am so undeserving but he continues to shine his light on me and I am more than grateful! Here’s to new beginnings... The Jewell Smith Group

Whitney Hodge
 

I was referred to Jimmy & Jennifer through my mom. They were there every single step of the way. No matter what they were doing they made sure to answer my call and reassure me everything was going well. They found me my home on the first day hunting. They got the price lowered, got the seller to pay closing costs, and had them repair everything that came back on inspection. Jimmy & Jennifer are a great team and amazing at what they do. I would definitely recommend to anyone house hunting or looking to sell. They make it less stressful and put some fun into it. They even purchased me 3boxes of diapers of closing day. I can't thank you enough for all you have helped me accomplish this past month! I will definitely be back when it comes time to sell and find a bigger home!

Ashley Apanewicz
 

Beautiful - this is an amazing transformation! We lived in this house for ten years back in the 80s-90's. (moved out 20 years ago)

Wayne N Carolyn Arnold
 

I can't say enough about Smith Reality!!! Jennifer went above and beyond in helping us sell our home last year and our parents home, recently, within 24 hours!! She's quick to answer calls and any question you may have! Very easy to talk to as well! Don't hesitate to contact her with any real estate needs - she's your girl!! Thanks again Jennifer, for everything!!

Melissa Blakeman McGrath
 

By far the best! Highly recommend! The professionalism, hard work, dedication and commitment of Jimmy and Jennifer is second to none!

Gary Motley
 

This team helped us find our home very quickly! They were extremely helpful throughout the entire process which helped us to relax without the stress. I'm thankful for this team and all of their support!

Shelby Marie Wilson
 

I HIGHLY recommend The Jewell Smith Group if you need a motivated Realtor. They will never let you down!! Jennifer sold my parents home within 24 hours. Thank you guys for everything, I cant thank you enough!! You guys are AWESOME!!

Tammy Goodlett
 

Loved our experience with Jennifer, my husband and myself were first time home buyers, and she made it super easy! Never complained about the 5 million questions I had and was always on top of everything! Will use again if we move!

Casey Collett
 

I highly recommend the The Jewell Smith Group. Jennifer was very knowledgeable and helpful throughout the entire process of selling my Mom and Dad's house. Thanks Jennifer for all you did for me.

Sharon Lowen Mudd
 

Jennifer did an amazing job selling my first house...it sold in 10 days for more than the original asking price! Would highly recommend!

Stephanie Smith
 

We absolutely loved working with Jimmy Smith i have bought and sold a lot of homes over the years and this was my best experience of all. I would give the The Jewell Smith Group a A+ (Awesome Team Work)

Dean Johnson
 

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